Prompting a serendipitous meeting with 'the' object for your home
The Ichié prompts a serendipitous meeting with ‘the’ object for your home, online.
But it feels like shopping IRL.
It’s like roaming through a charming side street in the old part of town in Japan.
As you scan the area, you’re captivated by an object nestled in a local shop.
Instinctively, you’re taking steps towards the shop. You meet eyes with the shopkeeper and exchange a sweet smile. With her best English abilities, she tells you how it’s made, who makes it, and the inspiration behind it - with sparkles in her eyes. That’s it.
It’s coming home with you. You may not know exactly where to put it yet but you’re convinced it’ll make your house a home. ‘Where did you find this special piece?!’ becomes a regular question from your guests. And every time it catches your eye, it brings you a sense of awe and luck.
Welcome to The Ichié.
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